Content Marketing In The UK

Fuel your brand with results-driven, engaging content for your website, email campaigns, and social media channels.

Content Marketing Services

Content marketing is one of the most powerful digital marketing strategies. We’re a full-service content marketing agency. Great content is what our content marketing team is all about

Why Content Marketing?

Content is king. By crafting compelling, valuable content that gets to heart of your readers, you earn trust with your audience. Research shows that the more content your audience consumes, the more likely they are to buy from you.

Content marketing is cheaper and more effective than traditional forms of advertising. It is also proven to influence conversions. Our content marketing services will help you write content that will drive results and enhance your entire online marketing presence.

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Agency Content Marketing Services

Content Marketing Strategy

The first step our content marketing agency will take with your business is to craft a unique strategy. We will research your buyer’s persona, and learn more about your customers. This will help us write content that appeals to them. In addition, we will develop a blog calendar, allowing you to see what topics we will be writing about and when they will be published. Finally, before publishing any deliverables, we will send all content to you in advance for you to approve.

Content Development

Our content is professionally written, edited, and published internally to produce consistent and quality content for your business. The content that we develop will be unique to your business and published to your website. All content must be published to a WordPress blog or similar CMS. If your content is hosted on another website, we can create a WordPress blog for you and add it to your website.

Content Distribution

Our content marketing services include automatic distribution of your content to social media platforms, such as Facebook, Twitter and Google Plus. For more robust content distribution, we recommend using a combination of our social media management services, social media advertising services, and/or our email marketing services. These additions will help you build an audience to promote your content to.

Content Marketing Reporting

Our agency will send content marketing reports each month to breakdown the performance of our services. The main metrics we look at will be increased website traffic and time-on-site for each new user.

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FAQ

Most frequent questions and answers

The key performance indicators we look at for content marketing services consist of website traffic and performance on site. We will measure and evaluate these metrics monthly to optimize for conversions.

Most blogs range from 250 to 500 words. Though, the length may vary for each client. Some clients prefer to longer and more content heavy blogs, while others may prefer shorter and more frequent blogs.

You will be assigned a dedicated digital marketing specialist. This person is trained in content marketing and is likely to have experience working with clients similar to your industry. This person will be your main point of contact. In addition, your digital marketing specialist reports to a Director, who reviews all deliverables before it is sent to you. This is to ensure that you receive quality work and to resolve tough situations.

We will learn your business by sending you a questionnaire. Upon completion, we will schedule a kickoff call with you to discuss the questionnaire and any additional questions may have about your business. After the kickoff call, we will do more research and develop a strategy that is specific to your business.

In the questionnaire, we learn more about your target audience and content preferences. In the strategy we develop for you, it will specify the email marketing approach that we will use for your business. If you approve this approach, we will start developing content for your business. You will have an opportunity to review all advertisements in advance before it is published.

In the questionnaire, we learn more about your target audience and content preferences. In the strategy we develop for you, it will specify the email marketing approach that we will use for your business. If you approve this approach, we will start developing content for your business. You will have an opportunity to review all advertisements in advance before it is published.